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Ruth Basagoitia — Creative & Art Director
PERSONAL INFO
+1 (415) 497-4730
ruthlessismore.com
rebasama@gmail.com
linkedin.com/in/ruth-basagoitia/
Over the past 3 years, I've focused on creative and art direction for visual design and editorial illustration, building on 5 years of team leadership experience. With more than 15 years in the industry as an illustrator, visual, and graphic designer, I bring strategic thinking and strong storytelling to every project—helping digital products and brands come to life
SOFTWARES
Illustrator
Photoshop
InDesign
After Effects
Figma
A.I. Tools
graphic designer & illustratior
visual designer & editorial illustratior
senior visual designer
design
manager
creative &
art director
2009
2016
2018
2020
2022
2025
WORK EXPERIENCE
RVO Health | Healthline Media — New York, NY
2016 – Present
LANGUAGES
Spanish
Native
English
Proficient
Italian
Intermediate
​Creative & Art Director
2022 – Present
​Design Manager
2020 – 2022
​Editorial Illustrator
2016 – 2020
As Creative Director for Healthline and Medical News Today at RVO Health, I lead a multidisciplinary team of designers and illustrators in the strategic development and execution of high-impact creative across platfomrs. Our work spans editorial design, performance marketing, site experience, e-commerce, newsletters, and social media.
I provide creative direction to ensure our work meets business goals and resonates with audiences—while also coaching and mentoring my team to support their growth and strengthen our creative output.
FREELANCES
Crunch Culture — San Francisco, CA
​Brand Identity, Packaging & Web
2016 – 2017
Sello de Oro — San Salvador, SV
​Product Packaging Design
2010 – 2012
Wix.com — San Francisco, CA
​Localization & Costumer Solutions Specialist
2014 – 2016
Gatz — San Salvador, SV
​Graphic Designer
2012 – 2013
Datum | Oracle — San Salvador, SV
​Graphic Design & Brand Identity Manager
2009 – 2011
EDUCATION
Master's Degree in Design & Art Direction | 2022– 2023
ESdesign Escuela Superior de Diseño — Barcelona, ES
Creative Writing Program | 2011– 2012
Laboratorio de Escritura — Barcelona, ES
Bachelor's Degree in Graphic Design | 2003– 2009
Universidad Dr. José Matías Delgado — San Salvador, ES
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